Idea Marathon Ghana

The Beyond COVID-19 Crisis Hackathon was held in partnership with Sparkassenstiftung over the course of three days with 54 participants attending in an analog setup at the Accra Digital Centre. Participants were taken through group mentoring sessions with expert workshops on Design Thinking, Brand Building using the 3Ps framework (Purpose, Product and Persistence) and Digital Marketing. Taking into consideration the volume of ideas received at the registration phase of the Hackathon, participants were broken into sectoral blocs – Agriculture, Health and Education.

Over the course of the hackathon, participants worked intensely on different project ideas, both on the individual as well as the team level. A total of six teams were shortlisted to fine-tune ideas for which they eventually settled. Each team was given an opportunity to pitch their idea in two separate pitches, 5 and 2 minutes respectively in front of a jury panel.

The team ABO+ emerged as the overall winners. Organic Cosmetics and Kiddie Play were taking second and third place respectively. ABO+ seeks to build a web platform to recruit voluntary donors through self-sign-ups and affiliated health facilities to ensure easy and safe blood donations. Organic Cosmetics creates a unique line of 100% organic products for personal care. Kiddie Play seeks to develop interactive learning materials for children through exciting games.

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